Relevant + Revitalized: Def Jam UNDISPUTED x Hot 97 "Who's Next" Show at SOBs in New York City

Written by Greg Harris // Photos by Ike Abakah and Zaire Ivey

Today in modern music it’s certain labels that are trying remerge in the ranks of the popular charts with a unique class of young and deserving artists who are looking to make their impact in the game immediately. One of the labels that’s experiencing a strong resurgence with their material is hip-hop’s staple brand, Def Jam Records. Moving away from the traditional format that they have used with other artists in the past decade, they’re moving towards a new forefront with the new pick-ups that they have recently added to their roster in this past year.

In recent memory, they have gotten the likes of S3nsei Molly & Lil Brook, Danileigh, YK Osiris, 10K Cash, and many more. Def Jam recently had a chance to bring forth some of this new artists to perform in a legendary live venue, SOBs. The exclusive event was a partnership with Hot 97 for their “Who’s Next” Concert. Modern Life Mag Photographers Ike Abakah and Zaire Ivey got some of the highlights of the night.